About William Ferchland

Born and raised in Sonoma County, Will Ferchland grew up working in his father’s law office, first as a file clerk and eventually as an attorney. He graduated from San Francisco State with a degree in journalism and worked as an award-winning reporter for six years for the Tahoe Daily Tribune in South Lake Tahoe, CA. There he honed his personable skills and learned the plight of the underdog against larger forces. Through his beats – crime, court, education, and general assignment – he came to understand the value of a law degree, the power of the language, and that everyone has a struggle and a voice to be heard.

From there he attended night classes at San Francisco Law School while clerking at the San Francisco Public Defender’s Office. Post law school he worked at an insurance defense firm, learning the approach and tactics of the insurance company. After becoming licensed as an attorney in 2014 he joined the family business at Ferchland Law Office to represent injured workers and help them navigate the realm of workers compensation.

Ferchland Law Office originated in 1979 when William (“Bill”) Ferchland started his own practice after working with his uncle, Richens (“Rick”) Wootton, who himself was a legal pioneer in California’s worker’s compensation system.

Continuing the family tradition of fighting for the rights of injured workers, Will Ferchland now runs the office but maintains the mantle as an unflinching advocate and steady counsel for those with workplace injuries.

Will Ferchland lives in Petaluma with his wife, three daughters, and a rescue dog. In his spare time he enjoys hiking, traveling, wandering bookstores, trying out a new recipe, and spending time with family.